'Employer Branding'
Saturday, June 20, 2009
@
Lahore Chamber Of Commerce and Industry
11 Shahrah-e-Aiwan-e-Tijarat, Lahore.
Corporate Communications and the
Training Forum jointly present an outstanding
and innovative workshop on "Empoyer Branding".
Highlights
Your employer brand is the sum of all perceptions of your company as an employer held by staff past,
present and future. An employer brand, then, should reflect essential truths about an organization,
attract candidates with like-minded values, and ensure that once on board they enjoy long-term
development with the company. Employees are engaged, to the mutual benefit of the employee and
the employer.
Objectives
The course provides a strategic overview of and an introduction to developing an effective employer
brand. A strategic approach to developing an employer brand is vital and requires the same rigor and
commitment to ensure consistency and alignment as the branding of an organization and its products
and services for external clients, customers and stakeholders.
The course highlights the importance of aligning a branding strategy with all people practices and the
culture of the organization. This helps to ensure that the brand is real. An employer brand builds
expectations and if there is a disconnect between reality and perception the effects can in fact be
negative.
Venue
Lahore Chamber Of Commerce and Industry
11 Shahrah-e-Aiwan-e-Tijarat, Lahore
9am - 5pm
Cost
Total workshop cost is Rs. 13,800 per person.
(Confirm 4 or more nominations and get a 12% Discount)
Early Bird Discount: Register Before June 3rd and pay only Rs. 12,500 per person.
Includes:
- Training Notes/Manual
- Group Photo
- Certificate
- Buffet Lunch
- Tea
- Networking
Brochure and Registration Form
For more details on the workshop, please download the brochure below. You may also download the
Registration Form to sign-up for the course. Registrations will be on a first come first serve basis, as the
number of seats are limited.
Trainer Profiles
Click on the link below for more information on the trainer and to view their profile.
Questions ?
To register for the course, or for any other queries, please contact:
Ms. Marryam Chaudhry
Corporate Communications
Burki Road, Lahore.
Tel: 042-6624696
Tel: 0301-5804518
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